Well, I am here to tell you if have ever considered going freelance it is possible. This is how I did it.
I use to be a care home manager for a number of years and was tired of all the paperwork and politics and decided after first hand seeing how well my residents who had dementia at mainly later stages responded so well to activities I did with them. I was amazed at how well they interacted when we did reminiscence and pet therapy. I had my epiphany moment and handed in my notice but I made sure I had other areas of revenue coming in.
Over the course of 8 years my business has evolved and developed with specialist activity sessions, our own product range, training, community project work, partnering with other organisation on other ventures and so much more.
So when you begin your journey always be open to possibilities, I started off with one reminiscence box and one booking and built my business from there.
Here are my top tips for you if you wish to become a freelancer-
Plan- Work out exactly what you wish to offer, what is your niche you are bringing to the market place to fill. Write down how you want your business to look, what you want to do. If you need to go and get training. Write it all down so you can plan and create a time frame for yourself for when you wish to launch yourself.
Money- Make sure you have income coming in whilst you build your business, I worked three nights a week and weekends to ensure I had enough money coming in to support me and my family and freed myself up during the day to build my business by taking bookings. After 18 months I was able to drop the two jobs as my business provided enough for me to live on.
Ideal Customer- If you work out from the onset who your ideal customers are then you will succeed. there is no point pitching your marketing to all and sundry. You will get fed up with no results, so work out who is it you are working for with your offer of services, where do they hang out? Once you work that out then market your service direct to them to succeed.
Pricing- This is a big area newbies fall down on. Even I have been caught out on my pricing to my detriment in my early days. When you price your hourly rate please make sure you consider one your time, how much it costs you to get to your appointments, cost of materials, etc. Don't just pluck any old price that comes to you, Make sure you charge enough to cover your costs and allows you to make a profit.
Don't compare yourself to the competition- Don't worry about the competition and what your competitors are doing and charging. It could make you wobbly and not believe in yourself. Stay in your own lane, focus on your business and do your thing. Remember, you are your brand and you are best at doing you.
Confidence- You have to believe in yourself and be confident. Don't think there are too many freelance AC's so there is no room for you, nonsense. There so many care homes, day centres and private clients that quite frankly there is not enough of us to go round. So there is plenty of room for you.
I have the privilege of working with AC's about to launch there business and I have seen so many be very successful at it. Many have done my course I have put together which shows you every step of the way exactly what to do and you have continued support. You can find out it on this link.http://lovejoycentre.co.uk/freelance-activity-coordinator-course/.
I provide a range of excellent courses to assist the freelancer and any AC in their job role, check out my website www.lovejoycentre.co.uk . I hope you have found this blog interesting.
Until next time keep shining and remember your worth. Do you like what I have shared?
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Until next time, keep shining.
Love,
Ann Marie x